With a comedic twist, UTURN is an immersive live-action VR series where you get to experience both sides of the gender divide. We aim to raise engagement towards gender diversity through this inclusive experience.
What happens when a young female coder joins a male-dominated floundering startup that’s deep in an identity crisis?
A dog-themed dating site goes down due to a data center server interruption that sweeps the nation. It is up to a female developer and her male teammates to get their site up and running again before their CTO, who’s juggling his own problems, has to make a pivotal pitch to VCs the next day.
UTURN innovates by placing the viewers in the middle of two intertwined stories, where they embody a female or male character in first person POV and can choose what scene to watch at any time. Only the scene being looked at can be heard through a unique spatial sound design. Whatever they miss changes their perspective on the overall story.
The series follows RAY, a young female coder as she struggles to become a leader in her field and a role model for other women in tech. It also follows several men working in tech who struggle as well to become women allies in their profession and personal lives. Each episode illustrates various gender issues pertaining to different stage in Ray’s career: being valued and heard, being promoted, getting support while raising a family, being recognized as a leader, raising funds as an entrepreneur, etc.
Created by Nathalie Mathe & Justin Chin
Written & Directed by: Ryan Lynch
Starring: Sophia DiPaola and Steve Goldbloom
Produced by NativeVR
Running time: 10 min (Linear experience) – 20 min (Full content)
Platform: GearVR (more headsets to come)